Working with the Office of Public Information

What we do

The purpose of the Lamar State College Port Arthur Office of Public Information is to communicate the story of LSCPA through graphic design, Web content, advertising, publications, public relations, events, and other communications and media. The department has numerous responsibilities that serve faculty, staff, students, and the entire LSCPA community.
Contact:
Gerry L. Dickert, Public Information Coordinator
Office: 409-984-6342
Cell: 409-460-8096
Email: dickertgl@lamarpa.edu

Advertising

The Office of Public Information serves as the on-campus liaison for LaBauve Advertising & Advertising, the agency through which all advertising is purchased for LSCPA. Together, the Office of Public Information and LaBauve creates print advertising, television and radio commercials, outdoor billboards, digital and interactive, and social media advertising. All College and departmental advertising requests must originate through the Office of Public Information.

Business Cards/Letterhead

Employee business cards and stationery can be ordered by contacting the Office of Public Information. Examples of the College’s two approved letterheads are linked below:
Letterhead with College seal
Letterhead with informal logo

Events

The Office of Public Information coordinates public relations events such as press conferences and formal presentations. The staff also creates and distributes materials associated with these events and activities.

Internal Communications

The department creates, designs, and publishes a number of materials targeted to the internal Lamar State College Port Arthur, including an online publication designed for faculty and staff. Employees are encouraged to submit news for Seahawk Scene and subscribe to the RSS feed to receive news in their inbox as it happens.
Website: 

Media Relations

The department works closely with local, state and national media on Lamar State College Port Arthur stories. These include articles and features covering athletics, academic and technical programs, student and faculty success, College initiatives, and crisis communications. Any member of the faculty or staff may request a story or event coverage through Office of Public Information.

Photography

The department is responsible for documenting important events and distributing photography to be used in news stories, newsletters, on the website, and in other publications. When requesting photography services, please refer to the following criteria:
Criteria for requesting photography services
The Lamar State College Port Arthur Office of Public Information dedicates its resources to advancing the overall institutional image. The following criteria should be considered when requesting photography service from the department.

  • Why is the photography needed and how will it be used?

  • Is the photo newsworthy to local, regional, and / or national news?

  • How can the subject(s) to be photographed yield the strongest impact? What is the visual trying to be captured?

  • Is there potential for multiple uses of the photo (i.e., news release, publication, magazine, etc.)?

Photography requests should be made at least a week in advance. Click here to submit a photography request form.

Publications

The department creates, designs, and oversees the printing of materials such as (but not limited to) College Catalog, student handbook, brochures, posters, flyers, programs, direct mail, banners, and invitations.

Public Information Requests

The department receives and responds to public information requests made to the College through the Public Information Act. All requests must be addressed to the Public Information Officer in order to trigger an obligation under the Public Information Act.

LSCPA Blackboard Connect

Providing a safe and secure environment for our students, faculty, and staff is a top priority at Lamar State College Port Arthur. LSCPA Blackboard Connect will contact members of the College community through email, voice, and text messages in the event of an emergency situation. Emergency situations that require communication with the entirety of the LSCPA community will be triggered by the Office of the President and her established proxies. General informational messages may also be sent to the entire campus or to subsets of students, faculty and/or staff. Various members of the LSCPA staff are authorized to broadcast messages via Blackboard Connect. Email the Office of Public Information to make a request for a mass message send.

CampusNews email

The Office of Public Information sends news items of interest to students, faculty and staff on an as-needed basis. These internal news items typically include event announcements and reminders but may also include general informational announcements about news of interest to the College community.

Social Media

The department is responsible for creating, maintaining, and monitoring the College’s main social media sites, including Facebook, Twitter, LinkedIn, Tumblr, Instagram, and Flickr. Social media guidelines for faculty and staff are available on the website. If you are interested in creating a social media presence, please review the guidelines before contacting the Office of Public Information to make your request.

Website Content

The Office of Public Information assists the Information Technology Department in creating, editing and publishing content for the College’s website.